Accor - Preferred

While you can likely expect things like complimentary room upgrades and priority treatment at participating Accor Preferred hotels and resorts, perks vary by property. We will be happy to detail current benefits at your desired destination.

Accor Live Limitless (aka ALL) is the brand’s guest loyalty program. This is a separate program from Accor Preferred by HERA, but you can still earn Live Limitless points on Accor Preferred by HERA reservations.

There are dozens of brands under Accor Preferred, including Sofitel, Tribe, Ibis, Rixos, 21c, Pullman, Swissôtel, Raffles, Mondrian, Mövenpick, Orient Express, Angsana, Hipark by Adagio, FAENA, Banyan Tree, Hyde, Novotel, Fairmont and SLS.

Accor Preferred by HERA is a preferred partner program, so it’s only available through travel advisors belonging to invited agencies like FORA. And no, only some travel advisors have the privilege of offering Accor Preferred by HERA rates. 

Travel agencies can’t buy their way in — they have to be invited (like Fora).

No. The Accor Preferred by HERA rate is actually equal to the brand’s best available rate. This rate cannot be booked directly. The rate includes the benefits that booking without HERA do not.

Possibly. Minimum stay requirements vary by hotel. We will be happy to provide details for your booking inquiry and reservation requests.